News from RENAULT ENFIELD
For immediate release: Monday, 4th July 2011
There were two exciting deliveries in quick succession for lucky mum Josephina Bond who recently won a Mégane Coupé Cabriolet and also gave birth to baby Cara.
It was a memorable week all round for the Islington family who had to postpone the collection of their stunning prize as an arguably better one was just about to make her appearance in the world!
With beautiful sunshine and blue skies this week, the family collected their prize Mégane Coupé-Cabriolet this week. It was the perfect top prize in a national competition run by Renault and TomTom to find people with great voices for satellite navigation.
The competition accompanied the recent announcement that actor Brian Blessed’s distinctive and mellifluous voice is now available on TomTom satellite navigation, including Renault’s own fully-integrated Carminat versions of the popular systems.
Best known for his role as Prince Vultan in the film Flash Gordon, he recorded his voice for TomTom after a Facebook campaign called "get Brian Blessed to do a voiceover for my sat nav" attracted more than 25,000 fans.
The campaign, started by motorist Richard Gardner from Manchester, is thought to be the first time a product has found its roots in social media.
Brian also fronted a campaign to find a ‘Voice of TomTom’ where winners could win a Renault New Mégane Coupé-Cabriolet GT Line TomTom worth almost £25, 000.
To enter the competition, participants were invited to record their traffic stories onto a 30-second video, before putting it up on social networking site Facebook. They could also enter via radio competitions with Heart London and Real Radio Scotland, where listeners had the chance to vote for their favourite voice.
Josephina was hailed one of three winners who have all won themselves the stunning Mégane Coupé-Cabriolet offers integrated TomTom LIVE navigation system as standard on the Renault Dynamique TomTom range.
Their voices have all been professionally recorded and will be available as free downloads from TomTom in time for April 2011.
Darren Fay, sales manager at Renault Enfield, who handed over the keys to the Mégane Coupé-Cabriolet to Josephina, said: “Congratulations to the whole family. We’re sure all of them, including new baby Cara, will love the Mégane Coupé-Cabriolet – it’s a very lucky baby that gets to enjoy top-down motoring at such a young age.
“Sensibly, the Bond family has upgraded their prize to include leather seats, making cleaning a doddle!”
A clip of the entertaining recording session is available to watch at http://www.youtube.com/watch?v=FMiLQwKLSQM. Meanwhile, Brian’s recording, which contains gems such as "Toll Charge. Give them the exact money and tell them to keep the change" and "You've reached your destination. Congratulations. Onwards and upwards! To Everest next, and the North Pole,” can be downloaded from the official TomTom website, http://www.tomtom.com, for £7.95. Customers should check which devices allow voices to be downloaded on the website.
Carminat TomTom, the industry’s first truly affordable built-in satellite navigation system, was launched by Renault in January 2009. It is now fitted as standard to the Dynamique TomTom and Privilège TomTom trim levels of each bodystyle in the standard Clio, Kangoo, Mégane, Scénic, Laguna ranges, plus the core trim levels of the Kangoo, Trafic and Master van ranges, for no additional cost. The system is also available as a £460 option across most other trim levels, including Renaultsport, of these same car and van ranges.
For more information on Renault click onto www.renault.co.uk or www.twitter.com/renault_uk or www.facebook.com/renaultuk
For more information on Renault Enfield, click onto www.renaultretail.co.uk/enfield
ENDS
G021
Words: 558
- Josephina Bond with 14-week old baby Cara Honor Bond and sales manager Darren Fay and the prize Megane Coupe-Cabriolet.
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